Strategic implications of defining the competitive identity based on the positioning and nation identity in south american countries

Producción científica: Contribución a una revista › Artículo de revista

Idioma original	Inglés
Páginas (desde-hasta)	118-128
Publicación	International Handbook of Academic Research and Teaching
Volumen	4
Estado	Publicada - 2008

Acceder al documento

TY - JOUR

T1 - Strategic implications of defining the competitive identity based on the positioning and nation identity in south american countries

AU - Flores Castro, Juan Alejandro

AU - Pipoli de Azambuja, Gina María

PY - 2008

Y1 - 2008

M3 - Article in a journal

SN - 1940-1884

VL - 4

SP - 118

EP - 128

JO - International Handbook of Academic Research and Teaching

JF - International Handbook of Academic Research and Teaching

ER -