The importance of slogans in Country brand strategies

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageSpanish
Title of host publicationIntellectbase Academic Conference
StatePublished - 2010
EventIntellectbase Academic Conference - Estados Unidos de América
Duration: 1 Jan 00011 Jan 0001

Conference

ConferenceIntellectbase Academic Conference
Period1/01/011/01/01

Cite this