Projects per year
Organization profile
Organization type
- Dependence
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Dive into the research topics where Department of Marketing and International Business is active. These topic labels come from the works of this organization's members. Together they form a unique fingerprint.
Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Profiles
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Dagoberto Luis Diaz Diaz
- Universidad del Pacífico
- Department of Marketing and International Business - Associate Professor
- Universidad del Pacífico Research Center - Researcher
Person: Researcher, Academic
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Martín Nelson Hernani Merino
- Universidad del Pacífico
- School of Business - Associate Dean of Marketing
- Department of Marketing and International Business - Associate Professor
- Universidad del Pacífico Research Center - Researcher
- Gestión empresarial y responsabilidad social
- Emprendimiento e innovación
- China y el desarrollo sostenible
- Innovación y tecnología
Person: Researcher, Academic
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Juan Carlos Ladines Azalia
- Universidad del Pacífico
- Department of Marketing and International Business - Non-tenured Professor
- Universidad del Pacífico Research Center - Researcher
- Economía, negocios y relaciones internacionales
Person: Researcher, Academic
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Capacidad de Marketing en Países Emergentes: Revisión Sistemática de Literatura
Hernani Merino, M. N. (PI), Mayorga Gutierrez, D. J. (CoI), Tello-Gamarra, J. (CoI) & Angulo-Ruiz, F. (CoI)
Project: Research
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Capacidad de innovación en la industria China: Lecciones para la industria peruana
Mayorga Gutierrez, D. J., Hernani-Merino, M., Tello-Gamarra, J. & Zevallos, J., Sep 2024, Lima, (Documentos de trabajo; no. 9).Research output: Working paper
Open Access -
Caso: Cementos Pacasmayo: Del hombro pal trompo
Mayorga Gutierrez, D. J. & Hernani-Merino, M., Jun 2024, Las mejores prácticas del marketing: Casos ganadores de los Premios EFFIE Perú 2023. Mayorga, D., Pennano, C. & Hernani-Merino, M. (eds.). 1a ed. Lima: Universidad del Pacífico, p. 22-35Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
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Caso: Compañía Nacional de Chocolates: Pícaras: tan fresh como tú
Hernani-Merino, M. & Mayorga Gutierrez, D. J., Jun 2024, Las mejores prácticas del marketing: Casos ganadores de los Premios EFFIE Perú 2023. Mayorga, D., Pennano, C. & Hernani-Merino, M. (eds.). 1a ed. Lima: Universidad del Pacífico, p. 188-199Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
Activities
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PRE - CHARLA DE CARRERA –NNII- 4TO SEC– CHAMPAGNAT - 22/06/2024
Ladines Azalia, J. C. (Speaker)
22 Jun 2024Activity: Other activities › Participation in activities to attract students (Completed by Educational Advice)
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PRE - CHARLA DE CARRERA – NNII-5TO SEC – CHAMPGNAT- 22/ 06/2024
Ladines Azalia, J. C. (Speaker)
22 Jun 2024Activity: Other activities › Participation in activities to attract students (Completed by Educational Advice)
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PRE -TALLER -NEGOCIOS INTERNACIONALES- 5TO DE SECUNDARIA -VON NEWMAN 02/09/2024
Ladines Azalia, J. C. (Speaker)
2 Sep 2024Activity: Other activities › Participation in activities to attract students (Completed by Educational Advice)
Teaching
Press/Media
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Efecto coronavirus: comercio exterior y turismo serían los sectores más golpeados en Perú
9/03/20
1 Media contribution
Press/Media
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