@inbook{5e51d3fa22944b00902ee0416f857aed,
title = "Perceptions of Sustainable Development in Peru: Validation of a Scale using the Bayesian Approach to Item Response Theory (IRT)",
author = "{Hernani Merino}, {Mart{\'i}n Nelson}",
year = "2013",
language = "Espa{\~n}ol",
booktitle = "European Marketing Academy Conference (EMAC): Marketing in an International World. European Marketing Academy 42th Annual Conference.",
note = "European Marketing Academy Conference (EMAC): Marketing in an International World. European Marketing Academy 42th Annual Conference. ; Conference date: 01-06-2013 Through 01-06-2013",
}