Gillette Company (E): : Procter & Gamble

Matthew David Bird, Rosabeth Moss Kanter

Producción científica: Otra contribuciónrevisión exhaustiva


After arriving in 2001 as the first outsider Chairman and CEO in Gillette history, Jim Kilts had led a remarkable turnaround. But by late 2004 he had to make a difficult decision. To better position the 104-year-old, Boston-based company, he opted to sell it to Cincinnati-based Procter & Gamble. How should Kilts lead the transition?
Idioma originalEspañol
Número de páginas8
EstadoPublicada - oct. 2008

Series de publicaciones

NombreHarvard Business School Case

Palabras clave

  • Asset management
  • Change management
  • Finished goods
  • International business
  • Organizational change

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