Profile of the Latin American Buycotter

María Matilde Schwalb Helguero

Profile of the Latin American Buycotter

Department of Business Administration

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	Spanish
Title of host publication	25th World Business Congress of the International Management Development Association (IMDA)
State	Published - 2016
Event	25th World Business Congress of the International Management Development Association (IMDA) - Reino Unido Duration: 1 Jun 2016 → 1 Jun 2016

Conference

Conference	25th World Business Congress of the International Management Development Association (IMDA)
Period	1/06/16 → 1/06/16

Access to Document

http://www.imda.cc

Cite this

@inbook{748b55db920b4605ba8191b1869178c3,

title = "Profile of the Latin American Buycotter",

keywords = "Buycott, Political consumerism",

author = "{Schwalb Helguero}, {Mar{\'i}a Matilde}",

year = "2016",

language = "Espa{\~n}ol",

booktitle = "25th World Business Congress of the International Management Development Association (IMDA)",

note = "25th World Business Congress of the International Management Development Association (IMDA) ; Conference date: 01-06-2016 Through 01-06-2016",

}

TY - CHAP

T1 - Profile of the Latin American Buycotter

AU - Schwalb Helguero, María Matilde

PY - 2016

Y1 - 2016

KW - Buycott

KW - Political consumerism

M3 - Capítulo de libro

BT - 25th World Business Congress of the International Management Development Association (IMDA)

T2 - 25th World Business Congress of the International Management Development Association (IMDA)

Y2 - 1 June 2016 through 1 June 2016

ER -