Publications per year
Publications per year
Peru
Publications per year
Associate Dean of Marketing at the School of Business. Professor in the Department of Marketing and International Business and researcher at Universidad del Pacífico Research Center. She has a Licentiate (professional license) in Business Administration from Universidad del Pacífico and an MBA with a specialization in Marketing and Strategy from the Rotman School of Management, University of Toronto (Canada). She is a consultant specialized in marketing, innovation and strategy issues, and is currently pursuing doctoral studies at ESAN University. She has served as a professor at the undergraduate and graduate level in charge of courses in Consumer Behavior, International Marketing, International Business, and Innovation Management; among others. She also currently does research on emerging markets. She has more than ten years of experience in the areas of marketing and strategy and more than six years looking at innovation consulting topics. She has served as a consultant for Designworks, an innovation and design thinking consulting boutique; and for Accenture Canada viewing marketing consulting projects for clients in the retail, finance and healthcare industries. She has been a marketing manager for McMillan Canada, managing the Toronto office for over 3 years and commercial manager for APOYO Innovacion Organizacional in Peru. She has worked as a consultant for various national and transnational companies in strategic marketing and innovation projects.
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Doctor en Administración de Empresas, Doctora en Administración de Empresas, Universidad ESAN
2021
Magíster en Investigación en Ciencias de la Administración, MASTER OF RESEARCH IN MANAGEMENT SCIENCES, Universidad ESAN
10 Aug 2014 → 30 May 2017
Licenciada en Administración, Universidad del Pacífico
4 Mar 2016
Master of Business Administration, University of Toronto
7 Jun 2007
Bachiller en Administración, Universidad del Pacífico
Apr 2004
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
Research output: Book/Report › Book › peer-review
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
Research output: Contribution to journal › Article in a journal › peer-review
Research output: Book/Report › Book
Arlette Cecilia Lourdes Beltrán Barco (Speaker), Luciano Stucchi Portocarrero (Speaker), Rosa Cáceres (Speaker), Isabel Sánchez Jugo (Speaker), Carla Pennano Villanueva (Speaker), Ana Eugenia Luna (Speaker), Vicente Manuel León (Speaker), Cecilia O'Neill de la Fuente (Speaker), Andrés Alvaro Talavera Cano (Speaker), María Ángela Prialé Valle (Speaker), Juan Francisco Castro Carlín (Speaker) & Óscar Enrique Malca Guaylupo (Speaker)
Activity: Other activities › Participation in activities to attract students (Completed by Educational Advice)
22/08/19
1 Media contribution
Press/Media
20/08/19
1 Media contribution
Press/Media